Wholesale & Distribution

The State of the Wholesale & Distribution Industry

Wholesalers and distributors are using automation, artificial intelligence, and data analytics to enhance operational efficiency and optimize inventory management. Sustainability and ethical sourcing have become key priorities, pushing business leaders to rethink logistics, packaging, and supply chain transparency to align with evolving regulatory standards and consumer preferences.
Business leaders must embrace real-time tracking, demand forecasting, and dynamic pricing strategies. Building strong relationships with suppliers and investing in value-added services is essential. Wholesalers and distributors must focus on speed, customization, and reliability to succeed in the future.

Wholesale & Distribution goals driving 2025 (and beyond)
Staying Ahead of Market Trends
By analyzing consumer demand, industry shifts, and data-driven insights, businesses can optimize inventory, improve supply chain efficiency, and anticipate where they should aim next.
Efficient Inventory Management
Reduce costs, improve order fulfillment, and maximize profitability with real-time tracking, demand forecasting, and automated systems. This optimizes stock levels, minimizes waste, and prevents stockouts or overstocking.
Superior Customer Service
Focus on reliability, responsiveness, and value-driven relationships by providing timely support, accurate order fulfillment, and personalized solutions.
Effective Pricing Strategies
Balance competitiveness, profitability, and customer value by analyzing market trends, cost structures, and customer demand. Implement dynamic pricing, volume discounts, and tiered pricing models.
Value Added Services
Custom packaging, kitting, just-in-time delivery, and technical support, provide extra convenience and efficiency for clients. Going beyond basic product delivery strengthens customer relationships, increases loyalty, and creates new revenue opportunities.
Achieving Digital Velocity in Wholesale & Distribution
Digital Product Innovation
Deliver world-class digital products with our full-stack platform support, agile development, and gen AI accelerators.
Experience Transformation
Revolutionize the value your customer experience delivers by embracing digitally-native capabilities, processes, and technologies.
Digital Commerce
Improve profitability, personalize experiences, and reduce costs with agile, adaptable, end-to-end commerce solutions.
Data & AI
Orchestrate your data lifecycle and make it readily actionable for AI to inform decisions and predict new areas of business opportunity.
Unifying Freight
Unifying Freight
Increase in marketing capitalization
XPO Logistics, a global leader in freight transportation, partnered with Icreon to implement a unified logistics management system that reduces 3rd party reliance, streamlines operations, and supports their rapid growth.

We use an agile method to help you build new digital solutions at the right direction and speed for your business.
Velocity Priorities
We get a 360 understanding of your business and customers so we can prioritize the right opportunities and overcome roadblocks.
Velocity Plan
We develop the strategy and architecture of the customer experience with a well-rounded plan that gets you there faster.
Velocity Design
We have clear design blueprints that allow us to prototype quickly and get you to market at the speed of business.
Velocity build
We combine deep engineering skills and software partnerships to deliver enterprise implementations and system integrations so you can scale your business quickly.
