This digital experience transcends mere visual appeal. It's a hub of innovation that scales personalization to a new level. From restaurants, retail, and resorts to events and sports activities, and even catering to various casino gaming styles, this digital experience acts as a unifying thread, weaving the distinct business units of Milli Lacs Corporate Ventures (MLCV) into a personalized haven for every visitor.
Personalized player portals curate entertaining gaming experiences across a wide range of players and gaming options. Intelligently designed customer profile engines provide unique recommendations for dining, shopping, sports, resort stays, and a variety of entertainment based on historic customer data and customer selected preferences.
Powering this seamless experience is an integrated suite of cutting-edge technologies, including Sitecore XM Cloud, Salesforce, Agilisys, and player management systems. These tools work in concert to capture, analyze, and leverage customer data, delivering a consistently personalized journey across MLCV's diverse offerings. Imagine seamlessly transitioning from a smooth resort check-in to an exhilarating round of golf to a gourmet dinner reservation, ending with an evening concert based on your preferences, all orchestrated by this intuitive platform.
This innovative approach elevates the customer experience to new heights. Icreon has created a personalized gateway to endless possibilities of fun, ensuring every MLCV visitor feels valued, understood, and ultimately, delighted.