Day 1 Recap - Sitecore Symposium 2022

(Covering 17^th Oct and 18^th Oct events)

Non-stop seminars, certification exams, breakout sessions, powerful keynotes, unforgettable digital connections and a special appearance of Mindy Kaling. Sitecore Symposium 2022 has delivered everything to get excited about in a tech conference. The event kicked off with great excitement and enthusiasm as people were getting together as in-person to talk to, connect and share ideas face-to-face with the Sitecore community. 

If you missed the opportunity to be part of the Sitecore event of the year, then you’re at the right place to catch up on what interesting happened and what’s exciting lined up for the next day. 

Let’s take a glimpse of Day 1 at the Symposium

Pre-Conference Seminars, Training Seminars & Certification Exams

Sitecore hosted a series of pre-conference seminars, training seminars, and certifications to help Sitecore learners equip themselves with the latest Sitecore tactics, strategies, and new products in 2022. These seminars were targeted to diverse audience segments, including Content Authors, Marketers, Web Designers, Front-End Developers, Project Managers, Solution Architects, and more.

Theatre Sessions at Solutions Pavilion Theatre: Icreon’s Digital Experience Demo for real-quick 10 Minutes

Intriguing 10 minutes speaker-led thought leadership sessions to approach prospects real-quick. Along with Sitecore partner companies, Icreon participated in Theatre Session on ‘How to deliver cutting-edge experiences while becoming more cost-effective’ in the Solutions Pavilion Theatre. A demo was presented to the audience on how to leverage Sitecore in an easier and more cost-effective way to address unique challenges, such as requests from leadership for ad-hoc capabilities and the delivery of unique digital experiences that require more budget than allocated.

General Sessions – Sitecore Updates 

Sitecore CEO, Steve Tzikakis took the stage to address the audience on Sitecore business updates. He discussed key macro trends shaping global business and customer behavior and how Sitecore is best positioned to help forward-thinking brands embrace these forces to meet customer demands, find competitive advantage, and maximize financial success.

Next lined up sessions included Sitecore CMO Paige O’Neill’s ‘Moving from fast follower to fast mover’ and Chief Product Officer Dave O’Flanagan’s ‘The future is composable: delivering standout digital experiences across every customer journey’, 2022 Sitecore Experience Awards presented by Lee Miles, Chief Customer Success Officer, and more. 

Partner Award Ceremony 

As one of the recipients of the 2022 Sitecore Partner Awards announced in August, Icreon honored with an award trophy during Symposium. The team got the opportunity to have a picture clicked with the Award at the General Session stage during the afternoon break. 

This award was given to Sitecore's top-performing partners in delivery for their overall superior commitment to in-depth knowledge through enablement, training, certification, and specialization to deliver and implement Sitecore. Icreon won this award for solving the biggest business challenges and creating distinctive web experiences for customers time and time again.    

Headless Halloween Ball at Booth 308: A Spooktacular Party for Sitecore Attendees 

Icreon sponsored Headless Halloween Ball was a spectacular event. At the event, Icreon saw a huge crowd gathered for spooktacular party fun in the festivity theme of Halloween. People were dressed up in Halloween costumes and joined a fun evening of free drinks, food, and Halloween festivity to extend their conversations, followed by the first full day of the Sitecore Symposium. 

Registration / Signing Up Event at Icreon Booth to Win Big Prizes

Icreon hosted an event for Sitecore attendees at their booth. Participants who came in and visited Icreon, got the chance to register for some coolest goodies. They engaged with Icreon’s experts, discussed the latest innovations, customer success stories, and registered to win amazing prizes. 

Here’s a glimpse of exclusive prizes that Icreon had to offer to winners at the Sitecore Symposium.  

Stay Tuned for The Upcoming Events…

Celebrity Keynote by Mindy Kaling

Mindy Kaling, the creator of The Mindy Project, Emmy-nominated writer, producer, New York Times best-selling author, director, and actor, will be speaking live from the Sitecore Symposium stage. Join Sitecore CMO Paige O’Neill as she shares the stage with Mindy Kaling to kick off some exciting conversations.  

When: Wednesday, October 19th from 9:35AM to 10:20AM CDT

Breakout Sessions

Icreon will participate in back-to-back breakout sessions along with other participants from different Sitecore partner companies. Come join Icreon as they share innovative success stories with a fantastic lineup of customer speakers including JCI, UltraFabrics, and more.

Here’s the list of sessions that will inspire you.

 Part 1: Personalization, community and the elephant in the room

How do we make sure the Sitecore solutions we build reflect the diversity of our communities and customers? Part panel, part program – come join the Women of Sitecore for an interactive discussion on how the technology and marketing solutions we build can benefit from including a diverse range of voices and backgrounds.

Featuring: Kimberly McCabe of Icreon and the Women of Sitecore
When: Wednesday, Oct 19 | 1:45 PM - 2:15 PM CDT

Part 2: Personalization, community and the elephant in the room

Join us for part 2! How do we make sure the Sitecore solutions we build reflect the diversity of our communities and customers? Part panel, part program – come join the Women of Sitecore for another interactive discussion on how the technology and marketing solutions we build can benefit from including a diverse range of voices and backgrounds.

Featuring: Kimberly McCabe of Icreon and the Women of Sitecore
Where: Wednesday, Oct 19 | 2:30 PM - 3:00 PM CDT

Sitecore powers Johnson Controls’ global web program, and they continuously evolve

To stay ahead in the increasingly sophisticated space of the security market, Johnson Controls Security Products knew their digital marketing presence needed to transform and align with the global enterprise program. The program's platform, built on Sitecore Experience Accelerator (SXA), currently hosts 40+ websites that share a codebase to efficiently deliver a unified customer experience across product brands. Learn how Icreon advanced the design pattern library and took the UI/UX to the next level for customers and content authors alike.

Featuring: Steve Lamensdorf, SVP, Customer Experience, Icreon and Erica Deitzel, Director of Digital Marketing, Johnson Controls
When: Thursday, Oct 19 | 2:30 PM - 3:00 PM CDT

Moving from B2B to D2C: How UltraFabrics builds corporate demand through consumer desire

Now more than ever, consumers buy purpose-driven brands over product-driven brands. Retailers don’t just sell goods and services, they sell their brand’s identity, ethos, and ethics. As a B2B manufacturer of cruelty-free, vegan leather, UltraFabrics realized the best way to create B2B demand was to build deep consumer desire. To achieve this, UltraFabrics leveraged Sitecore’s DXP and designed a marketing engine that could create D2C experiences to drive its B2B model.

Featuring: Paul Miser, Chief Strategy Officer, Icreon and Barry Silverman, VP of Marketing, UltraFabrics
When: Wednesday, Oct 19 | 3:45 PM - 4:15 PM CDT

Prize Winners Announcement at Icreon Booth

Participants who registered at the Icreon booth and got selected will get amazing prizes. Don’t miss the chance to grab your most fabulous goodies from Icreon.

When: Wednesday, October 19th from 4:45 to 5pm CDT
Where: Icreon Booth | 2412 S Michigan Ave, Chicago, IL 60616

Sitecore Symposium Party

Don’t miss the exclusive Symposium Party where attendees can unwind themselves for an evening of specialty foods and light drinks after a long day of events.  

When: Wednesday, Oct 19
Where: McCormick Place Convention Center Chicago